https://www.kickstarter.com/projects/jamieleefilms/the-yoga-industry This documentary will discuss the values of the now billion dollar industry fuelled by the lack of standard and accountability for yoga but most importantly to show the alternative to this mainstream yoga industry. For many yoga is much more than a form of exercise and wearing tight pants. Whether you practice yoga or not we have all seen yoga become a trendy exercise form. While we cant deny that it is not all bad. Yoga is able to reach more individuals and definitely any movement is better than no movement. Yoga is at a place of it’s evolution that there is a conversation here worth having. We feel that the world is ready to bring this topic to the table for discussion. yoga has been redefined by marketing companies, social media platforms and the fitness industry​ without any understanding for what gives yoga it’s definition. This mainstream yoga industry has used the word ‘yoga’ to replace the word ‘asana’ (posture) which as a result yoga is turning into a purely physical and image based activity. To most of the western world we see yoga as beautifully achieved physical postures, six pack abs, executed in lavish apparel, penthouse studios or exotic beaches and instead of gazing inwards the vanity driven have adopted yoga to social media platforms. Commercialism of yoga has edited away parts of it’s fundamental elements to become more financially profitable forgetting yoga’s intention and it’s many limbs.  ​ For more information please visit www.motionhouse.org/yoga follow us for updates on www.facebook.com/yogadocumentary On Kickstarter 6th March 2018 ​